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What are we solving?
Introducing something new, running a sale, or building a name that lasts. These need different placements, and pretending otherwise wastes money.
Ragsdale is the marketing division of Lengliim LLP, working out of Molnom. We are small on purpose: one district, walked, rather than a list of cities on a rate card.
National campaigns are built for national averages. What reaches Churachandpur is whatever is left after the metros have been served — the same creative, the same message, none of it made for here.
We started Ragsdale to do the opposite: work one district thoroughly, learn its neighbourhoods properly, and give brands a way to reach people here that is designed for here — including in the dialect people actually read.
The second half of that is proof. Advertising that cannot be verified is a bill with a story attached, so we built the verification in before we started selling against it rather than bolting a report on at the end. It is new: every photograph we hold today was taken under the system we used before, and carries the site and the date but no capture-time position.
Introducing something new, running a sale, or building a name that lasts. These need different placements, and pretending otherwise wastes money.
Our own survey of the district, sales history where you have it, and talking to people. Not assumptions about what a district like this is like.
Creative made for the location, placed by our own team, photographed on site.
Condition checks where the campaign includes them, response where a call to action allows it, and an honest account of what we can and cannot show you.
Chief Marketing Officer
Human Resources
Marketing Associate — General
Marketing Associate — Content
Molnom, Churachandpur
Manipur 795128